Browsing Category : Digital Marketing

Digital Marketing Analyst


Location: New York, New YorkFunction: Writing & EditingSpecialty: Data & Analysis, Digital Marketing, OperationsLevel: Experienced (Non-Manager)Duration: Full TimeSalary Description: competitive Nature Research is a flagship portfolio of journals, products and services including Nature and the Nature-branded journals, dedicated to serving the scientific community. The goals of the Marketing Insights and Data Strategy team are to evangelize and create a strategic…

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Budgeting for Digital Marketing in China, Explained


One of the biggest issues brands encounter when entering China is that they grossly underestimate the budget needed for an effective marketing strategy. Without sufficient funding and/or incorrect budget allocation, they flounder, and fail to gain traction. Why is this such a common problem? Possibly because money, budgeting, and costs are generally taboo topics that are spoken about vaguely in…

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Digital Marketing Agency, Pyxl, Hires Former CEO of Lonely Planet and Forbes 30 Under 30 Honoree, Daniel …


NASHVILLE, Tenn.–(BUSINESS WIRE)–Local digital marketing agency, Pyxl, announced today that Daniel Houghton, former CEO of Lonely Planet and 2017 Forbes 30 under 30 honoree, will join the company as CEO. Houghton spent the last five years transforming the iconic, travel brand from traditional publisher to a well-balanced media company that saw sales of their traditional print guides grow while launching…

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The Essential Digital Marketing Toolkit for Online Businesses


One of the greatest things about digital marketing is that it is so accessible to businesses of all shapes and sizes. With the plethora of tools available, many of them free or at the very least, affordable, it’s easier than ever to build a powerful and impactful presence online and to market your business in a highly effective way. In…

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Infographic: The state of digital marketing


Digital marketing has become an essential part of communicators’ portfolios. With new technologies changing what PR pros and marketers can achieve with even the most limited resources, industry veterans must continually update their objectives and tactics to ensure they are staying ahead of the competition. This infographic from Digital Ready shares the latest trends in digital marketing and offers insights…

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3 Best Ways to Improvise Your Branding on Digital Channels


May 14, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Consumer behavior and buying patterns have drastically changed in the digital space. Thanks to mobile phones and on-the-go purchases, your audience is practically just a click away from choosing you or your competition. Unless your brand…

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The BoF Podcast: Inside the Magic and Math of Digital Marketing


As co-owner and chief creative officer of PAPER Communications, Drew Elliott has established himself as an authority on creating content that connects with global audiences. PAPER’s Jean-Paul Goude cover of Kim Kardashian — which Elliott created and commissioned — drove 16 million people to the PAPER website in just two days and made up 1 percent of all Google traffic…

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AI Is Evolving Nonprofit Digital Marketing Strategies


Shutterstock The buzz continues with artificial intelligence (AI) and machine learning (ML), otherwise known as a computer’s ability to replicate human intelligence and activity. However, substance is also coming to life, through advanced behavioral analysis and the synthesis and application of data across all industries and sectors. From health care and education to consumer goods and agriculture, advanced computing is…

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Why career progression is broken in digital marketing agencies


One-dimensionality pervades much of modern society, but nowhere more than the realm of the digital. Everything accelerates; especially thought. In the process, nuance and depth collapse. Solutions are prioritized over questions; ‘quick wins’ over long-term thinking; and meaningless titles over genuine knowledge. We want simplicity without enduring the necessary complexity to get there. But if we’re always grabbing ‘low-hanging fruit’, true progress…

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KKTV Digital Marketing Suite


Click Here to access the online Public Inspection File Viewers with disabilities can get assistance accessing this station’s FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC’s online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or fccinfo@fcc.gov. Public File Liaison:…

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